SEO Packages

Understanding SEO Pricing

Looking for search engine optimisation and wondering how much you'll need to budget? Looking for SEO can be extremely confusing; first you need to understand that you need SEO and exactly what it is, then you need to know how much it will cost and lastly decide on an SEO company that will deliver the best results. Let's focus on how SEO pricing works and you can read through the website for the rest.

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Types of SEO Packages

There are lots of different types of SEO plans out there. Some SEO companies charge you for specific tasks, some for time spent on your SEO and some for a specific result. Let's work through each of these.

SEO pricing by tasks

This type of pricing is probably one of the more common strategies with SEO companies. They'll generally have SEO packages that vary depending on how many blog posts and links etc are built each month. At least with these types of SEO plans you know what you are paying for, but the downside is that they are doing the same tasks each month. Great SEO requires continual auditing of your results and changing focus to the areas that need attention, like updating a call to action or rewriting an underperforming page etc.

SEO pricing by time worked

We believe this is the best type of pricing, as you're paying for what you get and it allows the SEO company to focus on the areas that will bring the most benefit to your website. This could be creating new content, rewriting old content, fixing technical issues, tweaking design and call to actions etc.

SEO pricing by results

We believe this is the worst way to price an SEO plan. These SEO companies generally price their plans by how many keywords you choose and guarantee they will get them to number 1 in Google. Now if they actually did this, then it would be a great SEO plan, but generally it's not that straightforward. Before we discuss the tricks they use, let's quote direct from Google.

No one can guarantee a #1 ranking on Google. Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google.

Read what Google says about choosing an SEO.

Now about those tricks. The main trick these SEO agencies use are to guide you towards choosing keywords that aren't competitive and don't really convert. One of our favourites is where they get you to rank for your business name. The whole point of SEO is to get your business name out there in front of people when they are looking for the products or services your business sells. Not to mention, keyword ranking is important, but can be a vanity metric and your focus should be on conversions.

SEO Packages

So what should you pay for SEO packages? We believe that whatever you pay for an SEO package, you need to be able to justify the expense. SEO, like any form of marketing, should be viewed as an investment where you expect a return on money spent. This means you need to know how many leads and sales your website generated and what the costs where in generating these. If these generate enough revenue/profit to cover the costs then it's worth continuing. So if an SEO plan doesn't include tracking your conversions fully (sales, webforms, chats, calls etc), you'll never know if the price is justified.

Probity Web Marketing include conversion tracking in all our SEO plans. This includes tracking sales, webforms, phone calls (call tracking numbers included) etc and we even calculate the cost per lead or per dollar generated. We have SEO Plans starting at at $990 inc GST and have over 10 years experience developing SEO strategies that work. See our SEO Packages.

SEO Packages Australia Wide

Whilst we may be based in Mooloolaba on the Sunshine Coast, we provide SEO packages to businesses throughout Australia. Using online tools such as Google Meet, we can provide the same level of service and results no matter where your business is in Australia. Some of the areas we have clients and provide SEO plans to are:

Frequently Asked Questions about SEARCH ENGINE OPTIMISATION

What is Onsite Search Engine Optimisation?

What is Onsite SEO?

In simple terms, onsite search engine optimisation covers all the things you can do on a website to help it rank better in search engines. This is opposed to wh...

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How do Search Engines work?

Have you ever wondered how Google works? When you do a search in Google, how does it work out what to show you? How does Google make their money? These are all important questions for

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What is Offsite Search Engine Optimisation?

What is Offsite SEO?

Offsite search engine optimisation is anything you do off your website to improve its ranking. Primarily this is link building, which is getting links from ot...

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For more in depth search engine optimisation information visit our Search engine optimisation Information page

Looking for Digital Marketing Services? Get in touch with us today.

Features of our Digital Marketing Plans

Why Choose Us

We are driven by conversions. Our goal is to be your trusted partner, growing your website leads and sales to help you grow your business.

Long Term Relationships

We value long-term relationships with our clients. On average, our clients have been with us for 7 years. We have clients that have been with us for over 15 years.

Conversion Driven

We focus on growing our client sales through generating more leads. On average, we have grown our client website conversions from 6 to 161 per month. This is an average growth of at least 2500% from when they started with us.

Proven Strategies

We have been providing digital marketing to small business for over 17 years. This experience allows us to know what works and what doesn't. Our strategies are tried and proven.

No Lock-In Contracts

We don't want our clients staying because they're trapped. No Lock-In Contracts other than the initial 6 months; so you are free to leave at any stage. It is up to us to make you want to stay with our exceptional results and service.

Conversion Tracking

All digital marketing plans include call tracking numbers and we set up tracking for phone calls, web forms, live chats and sales. This allows us to know what strategies convert.

Continuous Improvement

Digital marketing is a dynamic and changing industry. For this reason, our staff spend 1 hour a day on self development to ensure they are up to date with the latest strategies as well as identifying new technologies to make a difference.

Industry Leading Websites

Our websites are built on our own website platform (SmartyrDXP). This uses the latest technology, and proven design and structure to optimise results.

Complete Digital Marketing

We are a full service digital marketing business. This means we can help with all your online strategies, including web development, search engine optimisation, adwords, social media, email marketing, marketing automation and more.

Client Reports

We provide monthly reports that not only show website visitors and conversions over time, but how much it costs to get that lead.

Open & Honest

We are open and honest about what to expect with digital marketing and keep you updated on how it is going. We don't bullshit you just to get your business.

Easy To Understand Plans

Our plans are simple and easy to understand. There are no surprises and in most cases you pay the one price for everything you need.

Authority Websites

We build Authority Websites with our proven strategies. This means websites that Google believe are the best for a specific topic. These websites deliver a consistent result and continue to grow indefinitely.

Probity Web Marketing Newsletter

Learn tips & tricks to get the most out of the internet for your business. Keep up to date with changes in Google etc and find out some of our proven strategies we have developed over 10+ years.

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