Information on Digital Marketing
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Digital Marketing Terminology
Glossary of Online Marketing Terms What is a SERP? SERP stands for "Search Engine Results Page". This is the page of results a search engine (eg. Google...
Read ArticleWhat is marketing automation?
I'm sure you've heard the term Marketing Automation. It's the new buzzword when it comes to digital marketing, much like SEO, Responsive Design and Remarketing before it. But do you know what it...
Read ArticleWhy Digital Marketing is Important
The obvious answer is that your potential customers are all online, so shouldn't you be? Try and think of another marketing channel where all your potential customers are, I bet you can't. They'...
Read ArticleWhat is Google Analytics?
Google Analytics is integral for Digital Marketing If you have a website and you don't have Google Analytics installed, then I'm sorry to say, you're not really taking your digital mark...
Read ArticleWhat is Google Search Console?
Google Search Console shows what's happening on Google If you have a website and you want it ranked on Google, then you should definitely be using Google Search Console. Whereas
Read ArticleWhat is a SERP?
Ever wondered what is meant by "Search Engine Results Page" or SERP? This is just the fancy name for the page you get when you do a search in Google (or another search engine like Bing)...
Read ArticleWhat is Digital Marketing
So you want to grow your business, and you know that when most people want your products or services, they generally go looking for it online. Or maybe they come across it when they are flicking...
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